Cracked, dry soil symbolizing stagnation and the high cost of indecision, representing how inaction drains energy and halts growth until decisive action brings renewal and momentum.

Breaking the Scarcity Illusion: You Haven’t Maxed Out Your Market

October 15, 20254 min read

Decisions as a Superpower: How Fast Choices Accelerate Your Business

The Hidden Cost of Indecision

How many hours have you spent circling around the same decision, pricing your offer, choosing a platform, rewriting a sales page, only to delay until you feel “ready”? Be honest, how many opportunities have slipped by while you were still weighing pros and cons?

Here’s the hard truth: the speed of your business is proportional to the speed of your decisions. If you feel like your business is crawling, chances are your decisions are too.

For women entrepreneurs, indecision doesn’t just stall momentum; it drains emotional energy. The longer you delay, the more doubt creeps in, the more distracted you feel, and the less confident you become. This is the 3Ds in action.

Why We Stall Out

Sometimes in business, we treat every decision as if it’s irreversible. But in reality, most choices in business are completely reversible. You can test an ad campaign, adjust your pricing, or try a new offer, then change it if it doesn’t work.

The problem is that fear of failure, judgment, or wasted energy makes us hesitate. And hesitation is costly, and while we’re stuck in the loop of “what if,” others are moving ahead, gaining ground, and learning faster.

This isn’t a character flaw; it’s how most of us have been conditioned. However, if you want your business to thrive, you need to develop the muscle of making fast, confident decisions.

Decisions as an Energy Lever

In Building Your Inner Empire™, I teach that every entrepreneur works with Four Energies: Time, Money, Mental/Emotional, and Physical Energy.

Indecision is one of the biggest drains on all four:

  • Time Energy gets wasted in overthinking.

  • Money Energy leaks when you delay offers, launches, or investments.

  • Emotional Energy depletes as you wrestle with self-doubt or overthinking.

  • Physical Energy suffers because stress and indecision literally tire the body.

Every delayed decision costs you far more than the choice itself. Making fast decisions actually replenishes energy, because action is energizing.

The 3Cs™ of Fast Decisions

The antidote to the 3Ds is the 3Cs: Clarity, Confidence, and Consistency. Here’s how they apply to decision-making:

  1. Clarity: Define your WHY and WHO (the first two pillars of your Inner Empire). If you know who you serve and why you’re here, the path forward becomes clearer.

  2. Confidence: Accept that mistakes are part of growth. Confidence doesn’t mean you always choose right, it means you trust yourself to adjust when you don’t.

  3. Consistency: Practice making decisions quickly on small things. Build the muscle. The more consistent you are, the easier big decisions become.

A Simple Practice: The 10-Minute Clarity Rule

Here’s a tool you can use today:

  • Give yourself 10 minutes to decide.

  • Ask: “Is this reversible?” If yes, make the call.

  • If no, ask: “What’s the ONE piece of data or clarity I need to decide?” Then act once you have it.

This keeps you from wasting days (or weeks) over decisions that could have been made in minutes.

Why Fast Decisions Unlock Growth

When you move faster:

  • You test more ideas and collect data faster.

  • You free up energy for action instead of analysis.

  • You create momentum that clients, teams, and opportunities respond to.

Remember: momentum compounds. A woman who makes three imperfect decisions this week is already three steps ahead of the one still agonizing over her first.

Bringing It Back to Your Inner Empire

Every empire is built on choices. If you want a business that grows with clarity and confidence, you have to practice making decisions the same way: fast, aligned, and consistent.

The women who scale aren’t always the ones with the perfect plans. They’re the ones who decided quickly, acted, and adjusted as they went.


If you’re ready to break free from the cycle of doubt, delay, and distraction, and start making decisions that move your business forward, check out your free copy of Building Your Inner Empire™. Inside, you’ll learn how to anchor your choices in clarity and confidence, so you can finally build momentum without burning out.

We're here to help you on your journey and would be delighted to assist you in building your online healing practice. Sounds interesting! Please reach out.

Sending love and prosperity your way, 💕

Your Clear Path to Success Team

[email protected]

Back to Blog